Pico

Pico is a Danish accessories brand founded in Copenhagen in 2004 by Anne-Marie Pico, and has become especially renowned for its iconic hair clips. These vibrant and expressive hair accessories are at the heart of the brand’s identity and have become beloved style staples for both everyday wear and special occasions. With a design philosophy rooted in simplicity, playfulness, and a strong sense of colour, Pico creates hair clips that add character to any look.

Pico’s range of hair clips spans from small, understated styles to larger and more sculptural designs; all crafted with a focus on comfort, usability, and a secure grip that lasts throughout the day. The materials include resin, acrylic, and other carefully selected components that create unique colour variations, patterns, and shapes, resulting in pieces that feel both modern and timeless. Each clip is designed to be both functional and decorative, making them versatile accessories for all hair types and style preferences.

A significant part of Pico’s charm lies in their close connection to craftsmanship. Many of the hair clips are handmade by long-standing production partners, ensuring high quality and the distinct expression that defines the brand. This focus on detail and traditional craft gives every clip a personal, durable, and thoughtfully made feel.

Although Pico offers a wider selection of jewellery and accessories, it is their hair clips that have become their true signature. They have established themselves as modern classics cherished by both minimalists and colour enthusiasts, perfect to wear on their own or layered for a more playful styling. Through a blend of creative design, handcrafted character, and accessible appeal, Pico continues to be a favourite for anyone looking to elevate their everyday look with something small, yet striking.